South Plains Mall has introduced a new program to support local schools. The program, called School Cents, is a loyalty initiative that allows customers to contribute to participating schools. Ten local Lubbock schools are part of this program.

Customers can support these schools by uploading their receipts. The program is active from August 1, 2026, to March 31, 2027. For more information on the School Cents loyalty program, details are available from South Plains Mall.